Spend over £50 ~ free la potion infinie (14ml).
Spend over £100 ~ free la potion infinie (14ml) and la lotion infinie (200ml).


RULER is a warm musk that expertly balances floral notes of rose, jasmine, and tuberose with the subtle spice of ginger, pepper, and the zest of Argentinian lemon. A compelling and spicy unisex fragrance with an amber drydown, RULER is represented by the integrity of No. X. The key to building upon this integrity is adaptability ~ for those who lead with honour, responsibility becomes natural and effortless, like the mystical stag protecting his herd.

Using Water Plant Emulsion® technology, this spicy floral fragrance of 95.92% natural origin creates a moisturising scented mist for skin and hair.  WPE® suspends the fragrance in a base of water combined with nourishing plant oils which are kind to skin, and unlike alcohol, are not drying and sensitising.

Explore more options in ARgENTUM’s fragrance collection, such as SAGE, our floral powdery scent or sugar spiced CREATOR, which combines osmanthus with iris. If a particular element resonates with you, try all three with our discovery sets, or sample the whole collection, with your own miniature perfume library.

The complete collection of les parfums infinis has been clinically assessed and shown to support the skin's microbiome. Read more.