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What is DNA HP and why is it beneficial to my skin?

DNA HP is a natural marine based ingredient which has been ethically extracted from salmon milt using meticulous methods to ensure its quality and molecular integrity. DNA HP is the highest cosmetic-grade DNA available, its properties have been entirely preserved by ensuring that its unique 3D helix structure remains intact. DNA HP delivers hydration directly to the intercellular space of your skin by carrying 10,000 times its weight in water. This is unlike other hydration products, which simply attempt to trap water in the skin. Its anti-oxidative properties help regenerate tissue by fighting free radicals which destroy DNA in human cells.